Exact Change

Calorie Counts Coming to Soda Vending Machines

抓住一个适时的公共关系策略,或possibly just moving toward deluging consumers with a lot of information, an association of the major soda brands (including Coke and Pepsi) announced they will begin to post the calorie counts of drinks on vending machine buttons, theAPreports, along with slogans like “Calories Count: Check Then Choose.” The retrofitted machines will roll out in Chicago and San Antonio next year to start but eventually go national, which means they could make it to New York even before thesoda ban starts. [AP,Related]

Calorie Counts Coming to Soda Vending Machines